Privacy Policy

Last updated: July 21, 2026

1. Who We Are

This website is operated by Creative Focus Digital (“we,” “us,” “our”), a brand visibility and digital marketing service based in Central Florida. We are the data controller responsible for your personal data collected through this website.

If you have any question about this policy or how we handle your data, contact us at creativefocusdigital@gmail.com.

2. Scope

This Privacy Policy explains what personal data we collect, why we collect it, how we use it, who we share it with, and the rights you have over it. It applies to all visitors to this website and to anyone who submits a form, makes a purchase, downloads a resource, or otherwise interacts with our services. This policy is written to meet the requirements of the EU/UK General Data Protection Regulation (GDPR) for visitors located in the European Economic Area and the United Kingdom, and reflects good-practice privacy standards for all visitors.

3. What Personal Data We Collect

Information you give us directly

Contact form submissions (name, email address, phone number, and any message content you provide)
Newsletter or lead-magnet sign-ups (email address, and name if provided), when you request a free download or subscribe to updates
Online purchases made through our shop (name, billing and shipping address, email, phone number, and order details; payment card details are handled directly by our payment processors and are never stored on our servers — see Section 6)
Account information if you create a customer account on our site

Information collected automatically

IP address, browser type, device type, referring pages, and pages visited, collected via analytics and security tools
Cookies and similar tracking technologies, as described in Section 5

4. Why We Use Your Data (Legal Basis)

To respond to your enquiries and provide our services — legal basis: performance of a contract, or your consent where no contract exists yet
To process and fulfil orders, including payment, shipping, and tax calculation — legal basis: performance of a contract
To send newsletters, offers, or requested downloads — legal basis: your consent, which you may withdraw at any time (see Section 8)
To understand site usage and improve our website (analytics) — legal basis: consent (where required) or our legitimate interest in operating and improving our site
To show relevant advertising on platforms such as Google, Meta (Facebook/Instagram), TikTok, Snapchat, and Reddit — legal basis: your consent, given through our cookie consent banner
To prevent spam and protect site security — legal basis: legitimate interest

We do not sell your personal data, and we do not use it for any purpose beyond what is described in this policy without asking for your permission first.

5. Cookies and Tracking Technologies

Cookies are small text files placed on your device when you visit a website. We use the following categories of cookies and similar technologies:

Strictly necessary cookies — required for the website and shopping cart/checkout to function (e.g. WooCommerce session and cart cookies). These cannot be switched off and do not require consent.
Analytics cookies — Google Analytics (via Site Kit / MonsterInsights), used to understand how visitors use our site.
Advertising/marketing cookies — Meta (Facebook) Pixel, TikTok Pixel, Snapchat Pixel, and Reddit Pixel, used to measure ad performance and show you relevant ads on those platforms.
Functional cookies — used by tools such as our on-site popups (OptinMonster) and performance/security tools (Jetpack, Akismet spam filtering).

When you first visit our site, a cookie consent banner allows you to accept or decline non-essential (analytics and advertising) cookies. You can change your preference at any time by clearing your cookies and revisiting the site, or through your browser’s privacy settings. Most browsers let you refuse or delete cookies — refer to your browser’s help pages for instructions. Blocking all cookies may affect the functionality of the shopping cart and checkout.

6. Third Parties We Share Data With

We use the following third-party services to operate our website, process payments, and support our marketing. Each processes data under its own privacy policy:

Google (Analytics, Site Kit, reCAPTCHA where applicable) — website analytics
Meta (Facebook) — advertising and domain verification
TikTok, Snapchat, Reddit — advertising pixels
Mailchimp — email newsletter delivery
Ninja Forms / Cognito Forms — contact form processing (data is submitted to us via these tools, hosted on our WordPress site)
Download Magnet — delivery of free downloadable resources you request, and associated email follow-up
WooCommerce, WooCommerce Tax, WooCommerce Shipping — order processing, tax calculation, and shipping
WooPayments and WooCommerce PayPal Payments (PayPal) — secure payment processing; we do not store your full card details
Automattic / Jetpack — site security, backups, and performance
Akismet — spam and abuse prevention
OptinMonster — on-site popups and lead capture

We only share the personal data necessary for each provider to perform its function, and we have agreements or rely on each provider’s standard terms to ensure your data is protected.

7. International Data Transfers

Some of the third parties listed above (including Google, Meta, TikTok, and PayPal) are based in, or transfer data to, the United States or other countries outside the European Economic Area / United Kingdom. Where this happens, we rely on the safeguards those providers make available, such as Standard Contractual Clauses or equivalent frameworks, to ensure your data continues to be protected to EU/UK standards.

8. Your Rights Under GDPR

If you are located in the EEA or UK (and as a matter of good practice for all visitors), you have the following rights over your personal data:

Right to Access — request a copy of the personal data we hold about you
Right to Rectification — ask us to correct inaccurate or incomplete data
Right to Erasure — ask us to delete your personal data, subject to legal exceptions
Right to Restrict Processing — ask us to limit how we use your data
Right to Data Portability — receive your data in a structured, machine-readable format
Right to Object — object to processing based on legitimate interest or for direct marketing
Right to Withdraw Consent — where processing is based on consent (e.g. newsletters, marketing cookies), withdraw it at any time without affecting the lawfulness of processing before withdrawal
Right to Lodge a Complaint — with your local data protection supervisory authority if you believe we have not handled your data properly

To exercise any of these rights, email us at creativefocusdigital@gmail.com. We will respond within one month, as required by GDPR.

9. Data Retention

We retain personal data only as long as necessary for the purposes described in this policy: contact form and enquiry data is generally retained for up to 24 months; order and invoicing data is retained as required by applicable tax and accounting law (typically 7 years); newsletter and lead-magnet data is retained until you unsubscribe or withdraw consent. After the relevant retention period, data is deleted or anonymized.

10. Data Security

We use technical and organizational measures — including secure hosting, restricted access, and reputable third-party processors — to protect your personal data against unauthorized access, alteration, disclosure, or destruction. No method of transmission or storage is 100% secure, but we work to use commercially acceptable means to protect your data.

11. Children’s Privacy

Our website and services are not directed at children under the age of 16, and we do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us so we can delete it.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The “Last updated” date at the top of this page indicates when it was last revised. We encourage you to review this page periodically.

13. Contact Us

For any questions about this Privacy Policy, or to exercise your data protection rights, contact us at:

creativefocusdigital@gmail.com